Using retail fixtures to upsell and cross-sell products is an effective way to increase average transaction values and enhance shopping experience. Retail fixtures are the display systems and shelving units used to showcase products in brick-and-mortar shops. By strategically placing retail fixtures in a store, retailers can create a captivating shopping environment that encourages customers to explore and purchase more products.
One of the key benefits of using retail fixtures to upsell and cross-sell products is that it allows retailers to create a scenario or theme around their products. For example, изготовление ресепшн на заказ a retailer selling outdoor gear might use a retail fixture that resembles a tiny villa to display camping equipment, complete with a miniature grill and a tent.
